The role of the CFO is more important than ever before. It’s becoming more strategically-focused, more value-focused and more future-focused.

PROFITENCE works in providing independent services beyond finance which includes strategy, restructuring, establishing financial discipline.

CFO’s role should be able to deconstruct the company’s operation to show how daily decisions & actions can affect shareholder’s value. In addition, the focus should be on critical workforce management. As a strategist, the CFO should be able to deconstruct the company’s operation to show how daily decisions & actions can affect shareholder’s value.

As a Catalyst, the CFO should be able to build framework for effective execution.

PROFITENCE believes in the above attributes and brings those to the clients.

PROFITENCE professionals are ready to help you address the following financial management issues:

• Reduce operating costs
• optimize working capital management
• Provide management with up-to-date reports for decision making
• Align employee motivation with corporate strategic objectives
• Reorganize the finance function to increase its efficiency
• Financial modelling